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Bell, John – Gerontologist, 1992
Analyzed images of aging presented in five television programs of 1989 most watched by the elderly: "Murder, She Wrote,""The Golden Girls,""Matlock,""Jake and the Fatman," and "In the Heat of the Night." Reveals earlier stereotypes of the elderly have been replaced by more positive stereotypes of them as powerful, affluent, healthy, active,…
Descriptors: Aging (Individuals), Attitude Change, Mass Media Effects, Media Research

Mundorf, Norbert; Brownell, Winifred – Gerontologist, 1990
Updated and extended research on television viewing and magazine reading of older adults (n=74) and compared it with media preferences of college students (n=149). Results indicated older adults viewed more television, although viewing preferences were more similar than expected. Most respondents cited entertainment as primary motive for…
Descriptors: Age Differences, Attitudes, College Students, Higher Education

Holtzman, Joseph M.; Akiyama, Hiroko – Gerontologist, 1985
Compares Japanese and American television programs most often watched by children and evaluates frequency and quality of portrayal of older characters. American television was found to portray older characters more frequently and more positively than Japanese television. (NRB)
Descriptors: Children, Content Analysis, Cross Cultural Studies, Elementary Education