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Download full textAsian Cultural Centre for UNESCO, Tokyo (Japan). – 1994
The participants in this 1994 regional training course examined the issue of book distribution and marketing. They focused on book marketing together with the development of distribution in order to prepare practical action plans for improvement. Twenty-three experts from 20 countries in Asia/Pacific and Africa analyzed problems, exchanged…
Descriptors: Books, Foreign Countries, Information Dissemination, Marketing
