This study explores the creation of an experiential learning exercise (ELE) to simulate a generic operations management scenario. Through the case study, students are provided the opportunity to gain tacit understanding of learning curves by doing tasks and observing tasks. The students' tacit understanding is captured through learning rates. The…

This article presents marketing educators with an approach to teaching an undergraduate services marketing class with a unique emphasis on service design. As part of the class, the content on services marketing fundamentals is blended with a detailed discussion of service design. Additionally, hands-on experience with the service design process is…

Introductory undergraduate statistics courses widely focus on statistical concepts or software-based data analysis. Despite the fact that the analysis of real data has shown to enhance students' engagement, the step of data collection is often neglected. Once students know the challenges of data collection, they are more aware of potential…

Increasing numbers of international students attend American universities. Many study business. This article advocates comparative law examples in an introductory Business Law or Legal Environment course, toward signaling respect and inclusion to international students and fostering in American students critical thinking and a global mindset. The…

Purpose: The purpose of this conceptual paper is to advocate the adoption of heutagogic principles within management education and to show how it could be implemented. Design/methodology/approach: This paper is the outcome of a review of the literature on learning theory and management education. Findings: This paper demonstrates how heutagogic…

Twenty years have elapsed since the publication of the Revised Bloom's Taxonomy (RBT) in 2001, which has established itself as a major tool for defining the objectives of educational programs worldwide. It is, however, high time to revisit the efficacy of RBT in defining educational objectives of the digital natives. The current article initiates…

As management educators grapple with the challenges of educating Gen Z cohorts (born 1997-2015) in and beyond an online COVID-19 environment, social media platforms represent potential teaching tools. TikTok® is one of the most popular global social media technologies with people aged under 25 and therefore has strong appeal for students. TikTok…

Sitting at the intersection of the sport management workplace and educational setting, internships are both an important curricular component within undergraduate sport management programs and a common entry point for people beginning careers in sport. Drawing from the literature on diversity and inclusion pertaining to the sport industry, sport…

There is an increasing demand to introduce Introductory Business Analytics (IBA) courses into undergraduate business education. Many real-world business contexts require predictive analytics to understand the determinants of a dichotomous outcome; hence, IBA courses should include binary logistic regression analysis. This article provides our…

This article walks through the experience of two instructors from Northeastern State University who helped the College of Business and Technology implement work-based learning. Work-based learning was implemented in response to the changing needs of businesses, however, there were some struggles that had to be worked through in order to make this…

Although most students of entrepreneurship education find employment in established organizations after graduation, the employability of entrepreneurship education graduates remains largely overlooked in the education research literature. In this conceptual paper, the authors address this gap to motivate a future research agenda. The paper…

We introduce a novel type of assessment that allows for efficient grading of higher order thinking skills. In this assessment, a student reviews and corrects a technical memo that has errors in its formulation or process. To overcome the grading challenges imposed by essay-type responses in large undergraduate courses, we provide a Visual Basic…

We review the film "Other People's Money" as a teaching tool for introducing concepts of corporate social responsibility and board governance. The film's climactic shareholder meeting contains two vivid examples of stakeholder theory and shareholder primacy illustrated through the competing election speeches made by the lead characters.…

Leader development serves as a strong focus in the mission statements of many business school programs. Looking at business school leader development programs through the lens of adult learning theory, we assert that there is an overreliance on cognitive training (e.g., lecture) as the primary form of education used in preparing future business…

We have entered the Fourth Industrial Revolution (4IR). Disruption is coming--in fact, it is here. New paradigms are forming, which will bring significant change to the workplace. It is unclear what changes will come to pass and what will be their ultimate impact on the workplace. But our discipline of management bears a deep responsibility to…