Discusses the Cook Islands experience in acquiring television and how highlighting push, pull, and temporal factors accounts for the creation and maintenance of dependency relationships. Demonstrates how the dependency relationships cannot be reduced to "natural" market forces but rather a range of strategies which Television New Zealand…

This paper addresses the television program "Cheers" and demonstrates one way of interpreting the complexity of messages within the program. The interplay of visual messages within the "Cheers" programming is referred to as intertextuality, or the relation of one text to another to express an idea. Two basic types of…

The growth in competition for revenues, along with the advent of cable, independent television and video cassette recorders (VCR), may signify a change in the market structure of local television news. To explain if and how this change may be occurring, an explanation of economic theory as well as evidence from "Broadcast and Cable…

Opines that the study of video production is important in better understanding the aural/visual aspects of television, especially since television production is undergoing a digital revolution. Assesses the impact of new technologies by examining a "cutting-edge" program, "American Gothic." Finds that digital technology offers…

Examines articulations of "egalitarian" courtship in romantic comedy films of the 1930s and 1940s and recent television series resurrecting their conventions. Gauges the extent to which such texts are open to a negotiated reading that recontextualizes heterosexual monogamy in anarchic rather than patriarchal terms. Suggests that the…

What is currently happening in China is similar to what happened in the United States in the 1950s and the Soviet Union in the 1970s--television is quickly becoming a mainstay of popular entertainment and news. The Chinese government has made substantial efforts to provide television service to all regions of the country, with importance attached…

The problem of sex-role stereotyping on television has been studied by trying to develop television materials that are explicitly counter-stereotypic in terms of sex-roles. The development of a new television series "Freestyle," aimed at 9-12 year old children and their families, has led to some important observations about children's perceptions…

Examines ethical dilemmas associated with using entertainment television for prosocial development. Discusses the ethics of distinguishing prosocial from antisocial television content; depicting socio-cultural equality through television programs; limiting the unintended effects of television programs; and using television as a persuasive tool to…

Appraises the way in which the broadcasting industry is now promoting toys to children, focusing on structural changes in the broadcasting industry, new ways of financing and distributing programs, aggressive marketing by the toy industry, and the deregulatory climate at the Federal Communications Commission. (MS)

Defends the importance for media study of a descriptive and evaluative scholarship grounded in old-humanist perspectives. Uses the television miniseries "Lonesome Dove" as a case study to argue that media texts, like literary works, can and should be evaluated according to the criteria of "formal mastery" and "intellectual coherence." (SR)

This paper discusses some of the ways in which the commitment of the television series Cagney and Lacey to the examination of often controversial social issues from liberal or progressive standpoints--especially issues associated with the women's movement--is worked through in narrative practice. The origins and development of the series are…

The global flow of telefilms has been one of the most debated issues in international communication in recent years. In an attempt to explain the process of global program flow, several theoretical frameworks have been developed, and the "media imperialism" thesis became the most prominent among them. The "media imperialism"…

A summative evaluation of the effectiveness of the educational television series, "Statistics," that aired on South African television is presented. The two episodes chosen from the six-episode series covered pie charts, pictograms, and pictographs (episode 1); and point-of-view interpretations of statistics (episode 4). The evaluation…

This report provides transcripts of two hearings held 6 months apart before a subcommittee of the House of Representatives on three bills which would require the Federal Communications Commission to reinstate restrictions on advertising on children's television programs. The texts of the bills under consideration, H.R. 3288, H.R. 3966, and H.R.…

Explores the effectiveness of the Federal Communications Commission (FCC) public affairs program regulation through analysis of annual reports for 75 television stations, examining amount of time for public issues programing, amount of local affairs programing, total prime time programing, and whether FCC standards are met. (CWM)