Digital engagement is the most important strategy for engaging Generation Z, but what are the right solutions and strategies to maximize engagement with this crucial target market? Which approaches align with the expectations of the students colleges are trying to reach? And more importantly, how can a college make its institution's unique brand…

The first Extension-authored link in Google Search (2011a) for "how to garden" was ranked an abysmal 82nd. Worse, Internet users selected the top-ranked site significantly more often than they selected the second-ranked one, and they rarely selected any site ranked lower than #10 (Granka, Joachims, & Gay, 2004). An…

This article examines how finding aids are structured and delivered, considering alternative approaches. It suggests that single-level displays, those that present a single component of a multilevel description to users at a time, have the potential to transform the delivery and display of collection information while improving the user…

The purpose of this study was to investigate how federated search engines are incorporated into the Web sites of libraries in the Association of Research Libraries. In 2009, information was gathered for each library in the Association of Research Libraries with a federated search engine. This included the name of the federated search service and…

This paper describes an informal component that we added to an online formal language learning environment in order to help the learners reach relevant Internet pages they can freely use to complement their learning activity. Thanks to this facility, each lesson is enriched, at run time, with a number of links automatically retrieved from social…

This study aims to explore navigation patterns and preferred pages' characteristics of ten secondary school students searching the web for information about cloning. The students navigated the Web for as long as they wished in a context of minimum support of teaching staff. Their navigation patterns were analyzed using audit trail data software.…

Libraries spend countless hours developing websites to connect users and resources. However, how much do we really know about what website terminology and features are meaningful to our patrons? And how can we best organize websites to facilitate access to resources? This article examines these questions by presenting a case study of a…

This paper looks at criteria on how education service providers' websites could benefit their potential students from overseas. Effective design of education website is important as web users are typically fastidious and want information fast--this serves as the background of this study. The study focuses on three selected education institutions'…

With the advent of the World Wide Web, many business applications that utilize data mining and text mining techniques to extract useful business information on the Web have evolved from Web searching to Web mining. It is important for students to acquire knowledge and hands-on experience in Web mining during their education in information systems…

This article discusses the potential of Google Scholar as an alternative or complement to the Web of Science and Scopus for measuring the impact of journal articles in education. Three handbooks on research in science education, language education, and educational technology were used to identify a sample of 112 accomplished scholars. Google…

Research suggests that the World Wide Web (WWW) represents the intersection of at least two domains: content and technology. This investigation was designed to examine the relationship between prior knowledge and WWW browsing outcomes (i.e., navigation behavior and knowledge gain) within the context of a genetics Web site. Students randomly…

The need to support users of the Internet with the selection of information is becoming more important. Learners in complex, self-organising Learning Networks have similar problems and need guidance to find and select most suitable learning activities, in order to attain their lifelong learning goals in the most efficient way. Several research…

Library patrons familiar with Web searching conventions often find library searching to be less familiar and even intimidating. This article describes and evaluates a series of usability research studies employing two different and popular methodologies: user-centered redesign and usability testing. Card sorting and affinity mapping were used to…

There is a common assumption that hypermedia navigation is influenced by a learner's style of thinking, so people who are inclined to apply sequential and analytical strategies (left-thinkers) are thought to browse hypermedia in a linear way, whereas those who prefer holistic and intuitive strategies (right-thinkers) tend towards non-linear paths.…

If you build it, will they come? This is one of the fundamental questions anybody creating a Web site has to confront, whether you're a business person, a Web professional or a home user. One of the fundamental ways to ensure people do come, and return, is to make the content of your site as appealing and as accessible as possible. A new study by…