Descriptor
| Cognitive Processes | 1 |
| Higher Education | 1 |
| Mass Media Effects | 1 |
| Media Research | 1 |
| Policy Formation | 1 |
| Politics | 1 |
| Public Opinion | 1 |
Source
| Political Communication | 1 |
Author
| Mondak, Jeffery J. | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Evaluative | 1 |
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Peer reviewedMondak, Jeffery J. – Political Communication, 1994
Uses psychological theories about how people process information to examine the influence of variance in question wording on public support for the Reagan defense build-up. Concludes that source cues influence the public but that such influence is overwhelmed when the public is simultaneously exposed to relevant policy information. (TB)
Descriptors: Cognitive Processes, Higher Education, Mass Media Effects, Media Research
