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Cooper, Martha; Burns, Gary – 1992
The particular way in which songs (and especially the songs of social movements) accumulate persuasive force has been the subject of much scholarly inquiry. This paper investigates the rhetorical power of the popular musical text, "We Shall Overcome," arguing that the song endures as an almost expected rhetorical feature of any social…
Descriptors: Communication Research, Content Analysis, Discourse Analysis, Persuasive Discourse

Ben-Chaim, Michael – Journal of Technical Writing and Communication, 1996
Discusses the results of a study concerning the relationship between agent, author, and matters of fact in the doctrine and practice of classical empiricism in the late 17th century. States that the historical study of empiricism provides a critical perspective on positivism and on social constructivism. (PA)
Descriptors: Communication Research, Intellectual History, Rhetoric, Scientific and Technical Information

Gary, Brett – Journal of Communication, 1996
Argues that Rockefeller Foundation served as an unofficial arm of the state from 1938 to 1944 by mobilizing social-scientific expertise to fight fascism when the Roosevelt Administration was politically unable to do so. Notes that Rockefeller Foundation officer John Marshall's role in the history of American mass communication research and the…
Descriptors: Communication Research, Fascism, Intellectual History, Propaganda

Hogan, J. Michael – Communication Monographs, 1997
Discusses George Gallup's crusade to establish polling's scientific and cultural legitimacy that mythologized its history of "progress"; deflected doubts about its accuracy and technical procedures with a rhetoric of scientific of mystification; and celebrated the collective wisdom of "the people." Shows how Gallup's…
Descriptors: Communication Research, Error of Measurement, Higher Education, Public Opinion

Cuklanz, Lisa M. – Communication Quarterly, 1995
Critiques prior scholarship that argues Margaret Sanger's magazine "The Woman Rebel" was a failure. Argues that it was a strategic and rhetorical success, offering a coherent description of what is now socialist feminism, and addressing its primary audience of working-class women primarily through simplistic moral reasoning and…
Descriptors: Communication Research, Contraception, Feminism, Higher Education

Lewis, Phillip V.; Speck, Henry E., III – Journal of Business Communication, 1990
Argues that history provides the necessary framework in which both to discuss and to seek answers to the three necessary and sequential questions about business ethics: (1) What is ethics and what does it mean to be ethical? (2) Why be ethical?; and (3) How can one be ethical? (SG)
Descriptors: Business Education, Business Responsibility, Communication Research, Epistemology

Zaeske, Susan – Quarterly Journal of Speech, 1995
Examines the "Promiscuous Audience" charge against activist women in the 1830s--its emergence, persuasive force, motivations, and responses to it. Shows how, in establishing their right to speak from public platforms, activist women did not rely on natural law or Constitutional appeals, but rather emphasized the special nature of female…
Descriptors: Activism, Communication Research, Females, Higher Education

Browne, Stephen H. – Rhetoric Society Quarterly, 1992
Examines the 18th-century rhetorical convention of misogynist satire and how it shaped attitudes toward women speakers. Focuses not so much on the formal properties of the satire but on its convention and content as modes of insinuation. Surveys prominent journals, newspapers, magazines, and reviews of the period. (TB)
Descriptors: Communication Research, Content Analysis, Eighteenth Century Literature, Females