Considers that one of the challenges of introductory and sophomore-level college business communication courses lies in coaxing students out of those comfortable academic spaces and showing them the need for differentiating one audience from another and viewing each writing context afresh. Presents findings from (and describes implementation of) a…

Presents the conclusions of the Economics Association's Primary Economic Awareness Working Group. Discusses the need for economic awareness instruction in the British elementary schools. Offers examples and identifies sources of support for economic awareness instruction. Argues that economics education can be developed as a continuum in the…

The Community-Based Report provides students in business communications classes with an authentic context for thinking and writing. Students are required to investigate and produce written and oral solutions to a problem experienced by a local corporation, business, governmental or not-for-profit organization. Students develop their own cases,…

Describes and evaluates four assignments used as part of the coursework component of the British General Certificate of Secondary Education (GCSE) Business Studies Syllabus A examination. Exercises cover the structure of industry in the local area; communications in the school; marketing techniques; and the establishment of a new business. (LS)

Business terminology should be included in foreign language instruction because of: (1) the need to be able to operate in an international business arena; (2) an increasingly linguistically diverse population; (3) real-world communication needs; and (4) business transactions being part of daily living. Language instruction must be made more…

Describes the development and design of an undergraduate course which utilized a marketing principles class to teach students information gathering techniques as part of a college wide competency requirement. The materials and procedures used, roles of instructors and librarians in the course, and evaluation of the project are discussed. (CLB)

Instruction in business letter-writing, particularly in the context of the business French course, is discussed. First, the kinds of business communications (face-to-face, print, and electronic) currently used are surveyed briefly, and a taxonomy of the content of business communication is presented. Conventions of French business letters are then…

The philosophies of adult education and Total Quality Management (TQM) are compared, and it is proposed that their combination can result in a powerful educational tool. A case study illustrating the merging of TQM and adult education principles in a community college business curriculum is presented. Strategies for making adult learning a more…

Compares the Paris Chamber of Commerce Exams (both certificate and diploma levels) and the ACTFL Guidelines for language proficiency for the benefit of language teachers. Teaching strategies are suggested for preparing students for the Chamber of Commerce exams. (LMO)

A strategy for teaching undergraduate organization theory and design uses dialectical inquiry (thesis-antithesis-synthesis) and involves students actively in classroom learning. Concepts are introduced through dichotomies as typically introduced in texts; discussion elaborates grey areas. Case analysis by this method conveys the often ambiguous…

Assesses the introduction of a computer-laboratory experience using a popular statistical package into a behavioral-science statistics class required of all sociology, psychology, and business-administration majors at a liberal arts college. Indicates that the laboratory did not improve student comprehension or performance, possibly due to poor…

Despite claims in the literature that management education for international business must incorporate an international dimension, most European programs do not reflect that approach. Two competing paradigms of international business education are described, and it is proposed that, rather than devise strategies to internationalize the business…

Technologies can help overcome some human problems in strategic planning. Group Support Systems technology allows issues to be divorced from the people proposing them and allows debatelike discussion. Strategic Conferencing with a multiattribute value model supports shared understanding and provides modeled scenarios of consequences. Mental…

A law professor explains how he came to view legal problem solving as the driving concept in law school curriculum design and draws on personal experience and a survey of students concerning teaching methods in a commercial law course. He outlines six curriculum design principles for teaching legal problem solving. (MSE)

Drawing on personal experience and research on gender, a college teacher explores how women's ways of knowing and experiencing have implications for instruction, specifically in an organizational behavior course. Feelings of self-doubt, novelty, terror, and alienation that accompany women into the management classroom are examined. (Author/MSE)