This paper examines the different views about the definition of "literacy" and how it is applied in the Zambian context. It argues that the absence of a contextual definition of literacy or illiteracy has raised some doubt on the magnitude of the problem and the extent to which success has been achieved through various literacy…

The paper examines critically the dimension of empowerment in the European discourse, starting from some operational definitions used in official documents. The author analyses the shift in the European documents from 2000 to recent years, from a lifelong learning vision to an adult education approach, basically labour market-oriented, thus…

This article argues for a third transformation in marketing pedagogy, one made necessary by the emergence of subsistence consumers as a high-growth market segment. Continued double-digit growth in buying power and consumption among the world's poor appear certain, provided that the subsistence merchants serving such markets are effective. Ensuring…

The purpose of this study was to investigate how Canadian adults living with limited literacy and chronic illness made meaning of their patient education experiences. The study used a hermeneutic phenomenological research design and employed three data sources over a nine-month period. Data was interpreted and analyzed as it was collected,…

This paper will review the article entitled, "Shopping {For} Power: How Adult Literacy Learners Negotiate" [EJ756994] by authors Julie L. Ozanne, Natalie Ross Adkins, and Jennifer A. Sandlin. The authors argue that functional literacy in the United States is an important issue and needs to play a larger role in adult literacy programs.…

Adult English language learners who lack print literacy or experience with formal education encounter a unique set of challenges in their lives and their efforts to learn English. Educators and policymakers are similarly challenged by how best to help these adults acquire English literacy. This paper reviews a variety of research, including that…

This paper examines strategies of developing functional literate citizens in Western Nigeria because it is believed that the problems of unemployment in the area are caused by the non-functional literacy programmes that have been on for long. The aim of the study is to promote the teaching of functional literacy to adults and those who are out of…

The challenge of peace building in Nigeria is increasing as communities continue to show adversary tendencies. This is happening even after many third party conflict transformation efforts have been expended to resolve and set a conducive climate for stakeholders to sustain peace. Some peace building assessment projects have indicated that the…

This ethnographic study employs a gender perspective to understand the motivations of eight women literacy learners participating in a village-based functional literacy programme in rural North-eastern Thailand. Field research took place over six months of periodic residence in a North-eastern Thai village, and involved participant observation,…