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Dines, Gail, Ed.; Humez, Jean M., Ed. – 1995
This reader is intended to introduce undergraduates to the richness, sophistication, and diversity that characterize contemporary media scholarship. Another goal is to take the mystery out of the idea of media culture by examining its production, construction, and the meaning-making processes through which media imagery and messages help shape our…
Descriptors: Advertising, Cultural Differences, Higher Education, Mass Media