A comprehensive project for the Advanced Selling course that has been tested at three universities is introduced. After selecting an industry and a company, students engage in a complete industry analysis, a company sales analysis, a sales-specific SWOT analysis, complete a ride day with a salesperson in that firm, then present their findings in a…

Purpose: A modern trend in the educational environment in recent years has been the permanent education system with the involvement of online study modes. It is based on multidisciplinarity and adaptivity of educational technologies, starting with the basic level of education -- bachelor's degree, and ending with gaining competences in the field…

Management educators have been advised to cultivate their students' character. Yet they lack the instructional resources they need to do so. We were inspired by the principles and techniques of the Jewish spiritual practice of "Mussar" to put students on a personalized path of continuous character improvement. According to…

Most of the products and services discussed in business curricula serve a small portion of humanity. But the great majority of economic growth over the next few decades is expected to occur in emerging and frontier markets. This emerging reality increases the urgency for including topics related to global poverty, unmet human needs, and emergence…

The undergraduate business education landscape is dramatically changing and will continue to do so for the foreseeable future. Many of the changes are being driven by increasing costs, advances in technology, rapid globalization, and an increasingly diverse workforce and customer base, and are occurring simultaneously in both the business world…

To formulate a plan for affecting the future, business schools must first understand their origins as well as the multitude of current pressures and demands they face. The fundamental philosophy that drives business education, namely the maximization of shareholder wealth, must now be coupled with an emphasis on societal value creation. Liberal…

One goal of high school teachers is to help students appreciate that reading does not end when they leave the classroom. When students find reading meaningful, they are more likely to see themselves as readers and choose to read long after they leave the classroom setting (Hinchman, Alvermann, Boyd, Brozo, & Vacca, 2003-2004; Wilhelm, 2001).…

There is still much to be learnt about best practices in leveraging digital resources for learning in higher education. Research on student interactions with online video indicates such practices are as minimal as setting passive-receptive viewing through to teacher-structured purposeful engagement. This position paper focuses on teacher-set…

This article presents a student-established, shared-purpose process used to increase student engagement with, commitment to, and responsibility for their learning. In addition to establishing a shared purpose for their course, the students establish and commit to ways of being, doing, and interacting with one another necessary to intentionally and…

The authors describe the Pennies for Milk exercise, a participative classroom experience in which students generate a regression to the mean effect within the context of simulated household milk purchases. Regression to the mean is a ubiquitous threat for marketing researchers and managers but is often hard for students to understand. The Pennies…

Management education has had a long and somewhat conflicted relationship with the integration of ethics and values-driven leadership into its curriculum. This essay presents some of the key challenges around pedagogy, curriculum design, as well as organizational and faculty concerns; and then outlines how behavioral ethics has triggered some…

Entrepreneurship education is increasingly shifting from learning about entrepreneurship to developing entrepreneurial skills. One skill all entrepreneurship students need to develop is the ability to assess whether or not there is a market for their new product or service. Recent popular trade books like Eric Ries's "Lean Startup" and…

We describe lessons learned from one-and-a-half decades of global virtual immersion practices in subsistence marketplaces, and explore implications for international business teaching and learning in the post-pandemic world. Global virtual immersion refers to bottom-up learning experiences, typically in contexts much different than what we may be…

Use of dictionaries is an integral part of language learning and teaching. With the availability of smartphones, EFL, ESL and ESP students can access and download a variety of specialized mobile dictionaries Apps (MDAs). Specialized MDAs are of special importance for students learning English for engineering, business, and computer science…

Creating information literate students and future employees is an expected outcome of a tertiary education. This paper shares insights from a successful collaboration between an academic and three university librarians to create an online learning module designed to develop students' professional information literacy capability: identifying…