This paper describes the first phase of a project that applies multimedia and hypermedia technology to the study of modern languages. The approach differs from taditional ones in that language is not viewed from a conversational or grammatical perspective but through scenarios imitating the contexts of natural language use. In this phase, the…

The integration of foreign language education and international exchange into a French graduate program in business administration is discussed. The 3-year program results in the equivalent of a master's degree in management. The historical, educational, cultural, and socio-political factors in development of the program are reviewed, and key…

A student assignment designed for a business French course is described. The assignment, a student research paper, is intended to promote both active learning and integration of skills. It is short and completed early in the course. Students are assigned topics and must research, organize, and summarize in French. It is expected that each student…

A study assessed the use of tuition differentials for upper-division courses in the School of Business at Virginia Commonwealth University, and also the impact on enrollment and revenue. This 3-year demonstration project involved the following stages: guiding the tuition differential concept through the university's formal bureaucratic approval…

The history of the relationship between Southern Illinois University at Carbondale and the Republic of Bulgaria is chronicled, and current programs and initiatives are described briefly. Educational projects are in political science, law, agriculture, aviation, foreign language teacher education, dentistry, economic development, public…

An interview with Roy A. Herberger, president of Thunderbird, the American Graduate School of International Management (Arizona), addresses the strategy behind the school's great success, its curriculum and program development, faculty composition, institutional culture, faculty-employment practices, curriculum globalization, competition,…

Many full-time MBA programs limit their effectiveness by clinging to functionalism. At best, they have made incremental changes to meet the market demand for MBA graduates. These changes, in most cases, have failed to integrate the various functional facets of complex business challenges. For insights into how to do so, many business schools need…

A class project used in one college-level business French course in Oregon involves creation of a French company using a modified simulation approach. Students work in groups to determine what product or service they would like to develop and research the creation of a company. During this process, they simulate a number of situations encountered…

Regis College (Massachusetts) has expanded student learning skills through through changes in the management program toward increasing integration of management and liberal arts disciplines and increased opportunities for cooperative and experiential learning. The program stresses making conceptual connections and part/whole relations in…

A program at the College of Wooster (Ohio) in commercial language and international business is described. The program was undertaken with private funds and within the context of a traditional liberal arts college. It has three main curricular goals: (1) additional training of language instructors for language courses that would include the…

Workshops on proficiency testing attended by foreign language faculty at the University of South Carolina provided the starting point for extradepartmental involvement in proficiency testing. As a result of funding requirements and a cooperative arrangement between the foreign languages department and the Masters in International Business program…

The Oregon Council for Knowledge and Economic Development (OCKED), a collaborative effort among Oregon's higher education institutions, economic development department, and the private sector, is charged with developing strategies to enhance Oregon's economic competitiveness in a knowledge-based, global economy. This report describes the council's…

A Fordham University (New York) initiative to internationalize its undergraduate business curriculum is described. The curriculum development project, designed to both stem declining enrollment and make the curriculum more relevant to business needs, included student surveys, grant proposal preparation, assessment of local program competition,…

This paper describes a method in oral fluency evaluation for Tourism English according to a corpus-based lexical approach. Our main research focus is placed on measuring oral skill competence among Tourism English (TE) learners by contrasting their word use and linguistic fluency, achieved in two types of oral tasks, with corpus data frequencies.…

It is believed that superintendents and principals, school board members, teachers, and employers and other lay citizens--in fact, all those persons who help to decide on public-school curriculum have need for a bulletin in which information is made available concerning work experience education programs. They should be informed about selected…