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Andrade, Maureen Snow – Journal of Curriculum and Teaching, 2021
Most work environments today are diverse--gender, age, culture, language, values, ethnicity. Businesses are also increasing their global presence with branches in international locations and daily interactions across countries and cultures, all made easier through technological advances. Business education must be at the forefront in preparing…
Descriptors: Business Administration Education, College Students, Career Readiness, Game Based Learning
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Xiaozhou Xu – Education in the Asia-Pacific Region: Issues, Concerns and Prospects, 2021
In today's world, the continuous deepening of globalization has brought countries closer together, and the rapid development of knowledge and technology has promoted the transformation and adjustment of the world economy and society. In the rapidly changing period, people are increasingly aware that innovation is the pillar of national…
Descriptors: Entrepreneurship, Business Administration Education, Global Approach, Educational Innovation
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Mardjetko, Andrew; White Prosser, Christina – Papers on Postsecondary Learning and Teaching, 2022
This article explores peer mentoring in doctoral studies, specifically through the students' lived experiences in an interdisciplinary doctoral program cohort. Through reflexive conceptualization and the definition of mentorship, the lived experiences of the authors are portrayed. The roles and benefits of mentoring activities are identified and…
Descriptors: Peer Teaching, Mentors, Doctoral Programs, Doctoral Students
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Lohrke, Franz T.; Mazzei, Matthew J.; Frownfelter-Lohrke, Cynthia – Journal of Management Education, 2022
Strategy educators have employed SWOT analysis for decades as a means of teaching strategy formulation to students. Despite this well-established practice, many scholars and practitioners have called for discontinuing it as a pedagogical tool for several reasons, including that traditional undergraduate students may lack the practical experience…
Descriptors: Business Administration Education, Strategic Planning, Theory Practice Relationship, Textbook Content
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Chen, Chen – Quest, 2022
This paper maps the ethical complexities underlying the internationalization of sport management programs in Global North universities. Drawing upon postcolonial theory, critical internationalization studies, and studies of global ethics, I review the current articulations that concern the internationalization of sport management programs and…
Descriptors: Global Approach, Ethics, Business Administration Education, Athletics
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Szendrey, Julie – Journal of Education for Business, 2022
The IRS Volunteer Income Tax Assistance (VITA) program provides free income tax preparation and filing services for low- and moderate-income households. Accounting students from universities across the U.S. have provided these services for many years. A partnership has been in place for five years between VITA and the marketing research course at…
Descriptors: Marketing, Business Administration Education, Volunteers, Outreach Programs
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Menon, Mohan; Mady, Ashraf – Marketing Education Review, 2022
In the ongoing march of industrial evolution there comes along technologies that have the power to transform businesses as we know it. The Internet revolutionized business/marketing in the nineties and today and bockchain has the potential to do the same for commercial transactions. Blockchain is a peer-to-peer model that can speed up processes…
Descriptors: Marketing, Teaching Methods, Business Administration Education, Information Technology
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Blocker, Christopher P. – Marketing Education Review, 2023
This generation of students enters a workforce that increasingly demands interdisciplinary thinking to solve complex problems and create sustainable value. The global pandemic, climate crisis, and state of social inequality call for future business leaders to practice a broader intellectual vision to "see" across domains and apply…
Descriptors: Interdisciplinary Approach, Thinking Skills, Design, Sustainability
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Stevens, Scott P.; Palocsay, Susan W.; Novoa, Luis J. – INFORMS Transactions on Education, 2023
Test writing is a fundamental component of teaching. With increasing pressure to teach larger groups of students, conduct formal assessment of learning outcomes, and offer online and hybrid classes, there is a need for alternatives to constructed response problem-solving test questions. We believe that appropriate use of multiple-choice (MC)…
Descriptors: Multiple Choice Tests, Introductory Courses, Test Construction, Content Validity
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Stephanie A. Van Dellen – Management Teaching Review, 2024
This experiential exercise teaches students what constitutes Appreciative Inquiry and how it is different from other feedback models, along with giving students the opportunity to apply their knowledge. Students practice giving Appreciative Inquiry to their peers' presentations through the use of an online platform that allows for written words…
Descriptors: Inquiry, Electronic Learning, Experiential Learning, Learning Activities
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Bridgette M. Braig; Heather Witt – Marketing Education Review, 2024
We begin with the premise that empathy adds value as a strategic marketing skill. Getting into the heads and hearts of consumers enables tailored offerings and tactics that meet the unique, richly contextualized needs of a given target audience segment. The advent of marketing automation and artificial intelligence (AI) is predicted to make…
Descriptors: Empathy, Business Administration Education, Marketing, Affective Behavior
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Morgan M. Bryant; Jen Riley – Marketing Education Review, 2024
Student engagement is a growing challenge within higher education, especially as technology continues to evolve and competition for attention rises. As a business discipline, many marketing students struggle to connect with the theory presented in the classroom and seek interactive, experiential learning opportunities. The authors created the…
Descriptors: Learner Engagement, Marketing, Music, Learning Activities
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Grow, Nathaniel – Journal of Legal Studies Education, 2020
Trademarks represent an important driver of firm profitability and brand awareness and, as such, are of growing interest to many business students. This article presents an exercise that can be used to introduce both undergraduate and graduate-level business students to the federal trademark registration process, while providing students with…
Descriptors: Business Administration Education, Law Related Education, College Instruction, Class Activities
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Bird, Robert C. – Journal of Legal Studies Education, 2018
Business ethics are moral values and principles that guide the conduct of business toward promotion of the common good. This simple explanation of business ethics belies a deeper and broader understanding of how business ethics evolves. Law and ethics, which some see as distinct fields, are deeply connected and mutually reinforcing. Laws are…
Descriptors: Law Related Education, Ethics, Business, Laws
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Risavy, Stephen D. – Management Teaching Review, 2021
Students who do not negotiate their job offers often leave value on the table, which will compound over time and perhaps throughout an entire career. The purpose of this article is to present a process that has been successfully used to instruct management students regarding what to communicate during their job offer negotiations. Sample…
Descriptors: College Students, Business Administration Education, Job Search Methods, Negotiation Agreements
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