This note discusses a class activity that was developed for first-year bachelor students in sociology to understand homogamy theory. Taught in a "classical" deductive way, this theory proved to be difficult to remember and describe on the examination. Starting from inductive learning, and more specifically, (structured) inquiry-guided…

Courses: Public Speaking, Business and Professional Communication, Persuasion, or any other skill-based oral communication course. Objectives: Students will practice the development and demonstration of persuasive arguments in this single-class social judgment theory activity to improve their ability to change resistant audience attitudes.

Marketing in contemporary society is undergoing a shift in its foundational beliefs, including those concerning how the discipline treats customers. In this article, we present marketing educators with new ways of thinking about customers and challenge core marketing concepts by leveraging an elevated marketing perspective. We provide a roadmap to…

Multicultural leadership education may be enhanced through the use of social construction literature as a theoretical frame. Here, I present a brief overview of social construction theory and demonstrate how its tenets overlap with the goal of encouraging students' intercultural competence. I then provide two classroom activities that illustrate…

Common concerns in required theory courses are student disengagement when encountering difficult texts and hesitation to engage in theorizing. To address these challenges, we have developed an interactive exercise, which we call the theory forum. Students work in groups to develop questions from the perspective(s) of one or more theorists, and…

Media have become ever-present factors in most college students' lives (Turan, Tinmaz, & Goktas, 2013). Despite this infiltration, students (and most of the public) remain remarkably unaware of the significant role the media can play in the construction of a social reality and, in turn, how individuals act and interact on a daily basis…

This article offers strategies for teaching about rationality, bureaucracy, and social change using George Ritzer's "The McDonaldization of Society" and its ideas about efficiency, predictability, calculability, and control. Student learning is facilitated using a series of strategies: making the familiar strange, explaining…

Popular films can be important pedagogical tools in today's communication courses. Constructing classroom experiences that use film can make theory come alive for students. At the same time, theory can be used to probe deeper into the complexities of human behavior via astute film analysis. In the case of Uncertainty Reduction Theory (URT), a…

Bransford, Brown, and Cocking argue that acknowledging students' prior ideas and beliefs about a subject and incorporating them into the classroom enhances student learning. This article presents an activity which serves to hone three student learning outcomes: analysis of communication, inductive reasoning, and self-reflection. The goal of this…

This article discusses pedagogical exercises developed to help students appreciate the power of sociological perspectives as they seek to better understand their own lives and the world around them. The assignments are focused on fulfilling the particular course learning goal that highlights student mastery of the application of diverse…

Describes a simulation project used in social theory courses where students work in groups of four or five to plan and present a television program. Explains that students choose the format of the show, take the roles of theorists, and present responses to contemporary issues that they think the theorists would offer. (CMK)

Describes a classroom exercise that enables students to critically examine the myth that "deviants are different from the rest of us." Explains that students consider their involvement in academic cheating and their motivations for cheating. Discusses various sociological arguments, other teaching techniques, and an evaluation of the exercise.…

The use of the feature film "12 Angry Men" (1957) as an integrative review of social psychology is described. Students view the film, and then discuss the many aspects of social psychology represented in the interactions among the jurors. Discussion involves tying the movie examples back to social psychological research and theory as…

Asserts that, in the social studies classroom, students' participation in language activities in which form, function, and audience are varied is a crucial dimension of their becoming effective citizens. Includes a table listing linguist Michael Halliday's seven purposes of language accompanied by classroom examples of each. (MJP)

Critically reflexive practice embraces subjective understandings of reality as a basis for thinking more critically about the impact of our assumptions, values, and actions on others. Such practice is important to management education, because it helps us understand how we constitute our realities and identities in relational ways and how we can…