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Miller Table Company: A Profit Analysis Case Integrating Managerial Accounting, Microeconomics and Marketing
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Miller, Louise – American Journal of Business Education, 2014
This paper describes a unique integrative business case appropriate for use in a managerial accounting course or other business courses related to economics or marketing. The case describes a scenario in which a managerial accountant is assisting in business decisions relating to factors influencing the profitability of a small manufacturing…
Descriptors: Spreadsheets, Business Administration Education, Managerial Occupations, Accounting