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Jameson, Daphne A. – Business Communication Quarterly, 2013
The increasing availability of recording technologies makes it easier to include usability testing projects in business communication courses. Usability testing is a method of discovering whether people can navigate, read, and understand a print or electronic communication well enough to achieve a particular purpose in a reasonable time frame.…
Descriptors: Business Communication, Usability, Technology Uses in Education, Video Technology
Ternent, William A. – 1979
Arguing that, as a general principle, the most efficient, best organized and managed organization would have little duplication of work or of service to its markets or publics, this paper presents a method for assessing duplication among organizational components of work performed and of services to various publics and for determining the extent…
Descriptors: Communication Problems, Communication Research, Interaction Process Analysis, Organizational Communication
Rubin, Rebecca B.; And Others – 1983
Divided into two sections, this report describes research on the range and degree of assessment of students' communication skills in colleges and universities and includes the following findings: (1) of the 384 respondents from college speech communication departments, 45 reported using large-scale, uniform testing of students; (2) these…
Descriptors: College Students, Communication Research, Communication Skills, Evaluation Methods