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Graduate Management Admission Council, 2019
Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMACâ„¢ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate…
Descriptors: Masters Programs, Business Administration Education, College Choice, Educational Demand
Cardoso, Sonia; Carvalho, Teresa; Santiago, Rui – European Journal of Education, 2011
A progressive attempt to replace traditional public administration values and concepts by others that are closer to private management can be observed in the replacement of the service user concept by that of consumer or client. This redefinition's more implicit or explicit intent is to increase consumers'/clients' status, their capacity to choose…
Descriptors: Communication Strategies, Higher Education, Qualitative Research, Public Administration