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Metcalf, Lynn E. – Journal of Marketing Education, 2010
This article outlines the development of a project-based capstone marketing course, specifically designed to provide marketing students with an international community service learning experience. It differs significantly from previous studies, which focus on integrating service learning into existing marketing courses and on helping local…
Descriptors: Service Learning, Marketing, Business Administration Education, Curriculum
Guio, Ana Florez; Chesterfield, Ray; Siri, Carmen – Academy for Educational Development, 2006
This manual provides a step-by-step methodology for promoting community participation in improving learning in local schools. The Civic Engagement for Education Reform in Central America (CERCA) School Report Card (SRC) approach empowers local school communities to gather information on the quality and conditions of teaching and learning in their…
Descriptors: Community Involvement, School Community Relationship, Educational Quality, Educational Improvement