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Prody, Jessica M. – Communication Teacher, 2016
Greenwashing is defined as "the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service" (UL Environment, 2013). As "green living" has become a marketable concept, and desirable consumers seek to enact a green identity, more companies are utilizing…
Descriptors: Social Justice, Advertising, Consumer Economics, Marketing
Gaffney, Maureen, Ed. – Young Viewers Magazine, 1980
Designed for media specialists and educators, this issue includes five articles on innovative museum film programs. The first article describes a successful film program conducted at the Staten Island Children's Museum. The second article describes inventive children's programs at the Delaware Museum of Art. The programs use films and activities…
Descriptors: Captions, Elementary Education, Filmographies, Films
Bevort, Evelyne – 1987
This report on a seminar on mass media education which was held in 1986 for teachers in European elementary schools includes an introductory statement by the Seminar Director; summaries of four lectures; reports of three working groups; a concluding statement; and a list of participants. The five formal presentations were as follows: (1)…
Descriptors: Curriculum Development, Developed Nations, Educational Objectives, Elementary Education
Zigerell, James J. – 1986
Designed primarily for use by potential users of telecourses produced by other institutions or production houses, this guide provides fundamental information on the design, use, and management of telecourses, and describes experiences of successful telecourse users. It is noted that this guide is also applicable to radio courses, and the…
Descriptors: Curriculum Design, Distance Education, Educational Administration, Educational Planning
Bowie, Melvin McKinney – Drexel Library Quarterly, 1985
Reviews the research literature on the value of instructional media and guidelines for effective use in the classroom and reports the results of a recent survey of media utilization in elementary and secondary schools. A checklist and a rating form for evaluating media utilization practices in individual schools are included. (CDD)
Descriptors: Check Lists, Classroom Environment, Discussion (Teaching Technique), Educational Media
Agneberg, Craig – 1983
A computer software package has been developed to teach and test students on the Rules for Alphabetical Filing of the Association of Records Managers and Administrators (ARMA). The following computer assisted instruction principles were used in developing the program: gaining attention, stating objectives, providing direction, reviewing…
Descriptors: Business Education, Computer Assisted Instruction, Computer Assisted Testing, Computer Managed Instruction
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Heath, Linda; Gilbert, Kevin – American Behavioral Scientist, 1996
Provides an overview of the research on mass media effects on perceptions of crime danger, personal fear of crime, and reactions to crime risk. Discovers that mass media effects involve a number of variables and moderators. These include audience characteristics, degree and type of coverage, and location. (MJP)
Descriptors: Audience Response, Crime, Cultural Influences, Fear