Discusses external and internal influences, such as pressure from critics and drive for financial reward, which must be eradicated for a writer of children's literature to remain focused on the primary task of writing to entertain, enchant, and inform young readers. (NH)

Argues for the teaching of "visible features of written texts," or document design, in composition classes. Concludes that educators must teach students how to see their own texts through the eyes of the readers they hope to attract, converse with, and persuade. (SC)

Offers a self-critique of the authors' earlier work "Audience Addressed/Audience Invoked: The Role of Audience in Composition Theory and Pedagogy." Proposes an alternative to the agonistic approach to establishing the new at the expense of exposing the faults of the old. Aims to learn from the cultural, disciplinary, and institutional forces at…

A stylistic device that has been used by many authors over the years is to alternate the point of view between two or more characters. Authors of young adult novels choose this technique of multiple narrative voices for a variety of reasons. Multiple voices offer a challenge to many young adult readers because the point of view is much more…

This paper examines the origins of "dissoi logoi" (or twofold arguments) as a sophistic concept and pedagogical practice. A rationale is offered to explain why "dissoi logoi" should be adopted as a conceptual base for teaching invention in contemporary public speaking courses. Aristotelian and Protagorean perspectives on…

The desire for consistent judging criteria is essential to the learning process of forensics students. When evaluating the After Dinner Speaking (ADS) judges need to focus on a variety of criteria. Some of these criteria transcend event descriptions while others are indigenous primarily to ADS. The topic chosen for the event should demonstrate…

One of the questions an author/illustrator of picture books is often asked is: "Who do you write and illustrate for?" This paper asserts that the most successful creations are those produced without too much concern for how they will be received, or by whom. They do not set out to appeal to a predefined audience, they build one for…

The Christian Identity movement is a religious movement derived from the premise that the white race is the offspring of the lost tribes of Israel and that whites, not Jews, are God's chosen people. The "seedline doctrine," which is taught by Pastor Dan Gayman, a former high school principal, and other preachers of the Christian Identity…

Examines the ways that social theories of audience have informed the perspectives of "invoked" and "addressed" readers--terms put forth by Lisa Ede and Andrea Lunsford. Critiques these terms, particularly for their failure to adequately acknowledge the multiplicity of readers. Argues that compositionists should embrace a more comprehensive social…

Argues that scholarly writing entails entering into a complex network of relationships and engages the writer in a process that may have a multitude of ends. Discusses how professional writing is related to the logic of market in that writers must produce an exchangeable commodity, but the process is governed by the requirements of the profession…

Investigates gerontological research literature to discover what is known about age deficiencies in cognitive processes which might adversely influence instructional text processing. Maintains that, on the basis of findings, tentative guidelines could be given on designing such manuals. Proposes follow-up research to gather more knowledge on the…

Describes the theory of image restoration discourse as an approach for understanding corporate crisis situations. States this theory can be used by practitioners to help design messages during crises and by critics or educators to critically evaluate such messages. Describes and illustrates the theory's basic concepts. Offers suggestions for…

Suggests that educators need to accept that the young adult audience is unique and find a way to deal with it in order to create a literature from which teenagers can expect to gain a satisfying "sense of comradeship among equals." (SG)

Describes some of the key elements in publishing a quality yearbook. Includes what time of the year is best for publication, what to include, and what not to include. Emphasizes the importance of including faculty in a yearbook. Contains recommendations on creating a comprehensive academic and sports section. Provides tips on handling "people"…

Describes ways an editor of student publications can cultivate on-going communications with the people who read and are affected by what is in the publication. (SR)