Questions whether some college recruitment tactics are ethical and if such tactics erode consumer confidence in college admission process in general. Lists National Association of College Admission Counselors (NACAC) Principles of Good Practice most frequently abused by educational institutions. Recommends colleges make greater effort to ensure…

States that admissions counselors' assessment of prospective students' high schools is key element in admissions application review process. Urges admissions counselors to evaluate specific high schools based on: accreditation status, school profile, college performance of high school alumni, and evaluation of student performance over time. (CM)

Institutions offering programs in allied health will have to face the problem of whether or not to admit a qualified candidate who is HIV-positive. Requiring an HIV test of students creates a web of complex legal ramifications. (Author)

University associate director of admission shares his theory on a better way to visualize an applicant's qualifications while quickly determining the applicants the university in particular should accept by individualizing the admission rating system. Discusses how to define the ideal applicant, establish an admission philosophy, prioritize rating…

Advice to college admissions officers is provided including recognition of individuals and responding to names, faces, interests, and personalities. Alert, personalized care and feeding will encourage the student's interest and can lead to an application and perhaps enrollment. (MLW)

The practice of parents shopping around, and then bartering their son or daughter from college to college is discussed. Those schools with the smallest endowment or designated scholarship resources are the ones who will not be able to compete with the "discounts" of the larger schools. (MLW)

Discusses the problems facing library schools in a time of decreasing enrollments with respect to: the recruitment of qualified, talented, and motivated students; the selection of qualified students; the development of innovative and relevant contemporary library curricula; and the placement of library school graduates. A 40-item reference list is…

The major issues surrounding admission policy formulation and implementation regarding disabled people are examined. A public statement of admission policy can help determine whether a university is dealing justly with disabled applicants. (MLW)

Discusses the paucity of useful evaluation measures that administrators making decisions about selective college admissions have to work with. Argues that the implementation of national testing would allow for more formative assessment of college applicants and would encourage increased classroom instruction with a formative focus at the secondary…

The advantages and disadvantages of new software for market segmentation analysis are discussed, and the application of this new, chi-square based procedure (CHAID), is illustrated. A comparison is presented of an earlier, binary segmentation technique (THAID) and a multiple discriminant analysis. It is suggested that CHAID is superior to earlier…

Criticizes the game-playing of students who participate in Scholastic Aptitude Test (SAT) preparation courses, are tutored, and take the SAT again and again to render themselves eligible for the college of their choice. Advocates the matching of academically compatible students and colleges without this artificial score boosting. (KS)

Provides practical information about what high school seniors must know and do in order to successfully apply to college art departments. Areas of recommendations include art knowledge, preparing an art portfolio, selecting a college, choosing a major, and surviving the first year. (JDH)

Presented is an approach to causal models in which some or all variables are discretely measured, showing that path analytic methods permit quantification of causal relationships among variables with the same flexibility and power of interpretation as is feasible in models including only continuous variables. Examples are provided. (Author/IS)

Director of admission and development describes summer college tour he made with his daughter before her senior year of high school. Experiences presented provide insight to counselors in the form of ways to approach their counselee's parents, as well as ways to approach their own children who might be beginning college admission process.…

Encourages counselors and students to work together to avoid the one-dimensional application folder. Emphasizes the need for believable, multidimensional applicants in the admissions process. (KS)