Lists ways to gain an international perspective personally and in the classroom and community. (SK)

Business education can play a pivotal role in the tech prep movement. Tech prep is based on proven practices that have been used in business education. The expanded basics as well as keyboarding/computer skills have long been taught in business education. (JOW)

"Innovations for Student Organizations" (Gandy, Snider) describes the Arizona chapter of Future Business Leaders of America/Phi Beta Lambda; "Scholarship + Leadership + Cooperation = Delta Pi Epsilon" (Brown) discusses the national honor society in graduate business education; and "Loyalty + Service + Progress = Pi Omega…

Considers how enterprising marketers quickly realized they had little to lose by supporting a goal of equal "representation." Suggests that if the goal is to have a genuine impact in playing the popular culture game, now might be a prudent moment to take an interest in the kinds of research emerging from business schools. (SG)

Traditional lecture was presented to 23 high school students; lectures reinforced with multimedia were presented to 24 students. Achievement as measured by pretest and posttest was extremely close; class average for the traditional group was 71%, for the multimedia group 78%. (JOW)

Presents a framework for classroom discussion of innovation: advantages, risks, alternative strategies, and examples. Argues that such content could better prepare business graduates for success with workplace innovations. (SK)

Discusses one result of globalization that more of what people consume comes from distant regions through complex transitions hidden from ordinary view. Outlines the advantages of studying the coffee chain to understand its relationship to consumer choice and environmental issues. (Author/ASK)

Business educators must define their position and responsibility as they prepare students to enter and become productive in a diverse work setting. The Policies Commission for Business and Economic Education affirms its position on the roles of business education and of business regarding cultural diversity. (JOW)

Suggests various ways to improve business education: key environment variables that influence the thinking of the authors are specified; selected characteristics of business schools are offered; indirect influences of business schools on other academic units are outlined; difficulties in implementing change in academia are discussed; and…

Discusses how literature can help students to better understand the human condition and, therefore, the way people do business. Discusses the importance of expressiveness in technical writing. Notes student resistance to these concepts. (SR)

Given the statistic that 97 percent of all new businesses fail, it is unwise to enter into a new small business venture. Many aspiring entrepreneurs lack the characteristics and background they need to survive and instead display several common characteristics which predispose them to failure, such as being non-aggressive and casual, failing to…

Shorthand is threatened by office automation and by students who have neither the time nor inclination to spend two years learning symbolic shorthand. However, there is a positive movement to adopt alphabetic shorthand for occupational and personal use. (JOW)

Business educators should work to strengthen the content of basic business courses and to accept the fact that basic business courses are for all students. (SK)

Contains comparative data about different types of equipment, furniture, and specialty items used in business education programs. (JOW)

An analytical decision-making framework is presented and described. Guidelines for strategy formulation and effective implementation of marketing concepts and techniques in educational planning are provided. (SK)