In 1973, the domestic climate was surprisingly similar to today in that the economy was bad, unemployment was high, an energy crisis was looming, and there was social and political unrest across the country. At that time, a college education was considered expensive, yet as is true now, education was seen as the doorway to economic opportunity. One perceptive observer of those times was Loren Pope, already an icon in college admission, who would later become the author of "Colleges That Change Lives." It was in this climate that Pope wrote an insightful article for the Journal, "20 Myths That Can Jinx Your College Choice." In his critique he addressed what he believed were the great untruths or exaggerations of his era. In some of his analysis, he was ahead of his time, in some he was off target, as he could never have foreseen the path college admission would follow. Pope dedicated his life to empowering students, parents and professionals. He believed college, in America, is the great equalizer. He embraced such themes as, "One size cannot fit all" students and that there is room for both the big and small schools. During his lifetime Loren Pope influenced not just a generation of guidance counselors and admission professionals; he made a difference.