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Hawkins, Robert P.; Pingree, Suzanne – Journal of Broadcasting, 1981
Based on a review of television's influence on social reality beliefs, a model is proposed to examine how individuals use television to construct such beliefs. Evidence suggests that television has some influence on attitudes related to violence, sex, old age, and family values and structure. Twenty-two references are cited. (Author/MER)
Descriptors: Broadcast Television, Guidelines, Models, Research Design

Collins, W. Andrew – Journal of Broadcasting, 1981
Reviews findings of recent television research and discusses two dominant issues: the nature and determinants of children's attention to television, and the amount and kind of content retained by different age groups. It is recommended that research on media effects incorporate age-related and individual difference factors. Nineteen references are…
Descriptors: Age Differences, Attention Span, Broadcast Television, Children