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Masterson, John T.; Watson, Norman H. – 1981
Culture is a powerful force that may affect the reception and acceptance of communication. To determine if culture has an effect on perceived speaker effectiveness, students in one introductory speech communication class in a Florida university and a variety of courses in a university in the Bahamas, were given an 80-item questionnaire that was…
Descriptors: Anglo Americans, Attitude Measures, College Students, Communication Research