A human ecological approach to the study of children's television viewing raises questions that researchers have largely neglected. Does television influence the interaction patterns of socializing agents with children and with one another? Are there long-term, psychological consequences of unintegrated and competing influences from television and…

Drawing on international studies concerning leisure attitudes, media consumption, and parental impact on the television viewing decisions of 4- to 14-year olds, this paper focuses on the importance of developing a coherent media education policy for pre- and primary-school children, parents, elementary school teachers, and television station…