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Alhabash, Saleem – Journal of Advertising Education, 2021
In this invited commentary, I reflect on the philosophical changes to my pedagogical approach during the COVID-19 pandemic. Inspired by Mehta and Aguilera's (2020) "humanizing pedagogy approach," the commentary provides four elements to capitalize on when designing courses aspiring to inspire a brighter future in advertising.
Descriptors: Advertising, Professional Education, Teaching Methods, Educational Philosophy