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Turner, Sarah E.; Bowen, William G. – Science, 1990
Trends in the number of degrees conferred in the arts and sciences during the period between 1954 and 1968 are described. Changes in the choices made by men and women during this period are stressed. The status of this trend since the study period are discussed. (CW)
Descriptors: Bachelors Degrees, College Choice, College Students, Degrees (Academic)

Sowell, Thomas – Public Interest, 1990
The author of "Choosing a College" (Harper & Row, 1989) discusses the difference between teachers and researchers, matching schools with students, and the failure of reforms to improve the quality of teaching in institutions of higher learning. Attributes the recent renewal of overt campus racism to misguided preferential quota programs. (FMW)
Descriptors: Affirmative Action, College Choice, College Faculty, College Instruction
Dehne, George C. – Trusteeship, 1995
Many colleges address complex problems with a single "silver bullet" strategy. Because value shifts according to the consumer's situation or goal, private colleges should become more aware of their "situational value" and exploit it. This requires an understanding of how students choose colleges. In contrast, popular silver bullets target…
Descriptors: Advertising, Business Administration, College Administration, College Admission
Mazzuca, Lois C. – 1982
The transition process from high school to college is considered from the perspective of a high school practitioner. Educational, social/personal, and financial factors that influence student planning are discussed. It is suggested that the secondary school must begin as early as the freshman year to help plan the curriculum the student will…
Descriptors: Academic Aspiration, Admissions Counseling, Articulation (Education), Career Planning
McConner, Ora B. – 1982
The preparation of high school students for the transition from secondary to postsecondary education is discussed by an official of the Chicago public schools. It is suggested that access to postsecondary education should not be linked solely to test scores without regard to achievement within the child's environment. Recent statistics show that…
Descriptors: Access to Education, Admissions Counseling, Articulation (Education), Career Planning