The first of a two-part review of the National Council for Families and Television's (NCFT) journal publications from 1978-1983 discusses articles examining both television and children, and discovers a multi-phase evolution in NCFT's perception of children's associations with television. Periodical articles by television and academic/research…

Analysis of the relationship between undergraduate students' television viewing and their perceptions of personal vulnerability to crime reveals strength and direction of such associations are contingent upon viewer's source of criminal victimization experience, type of prime-time television viewed, and contextual nature of perception of personal…

Discusses problems posed by television violence; how behavioral and social scientists became interested in television violence and its effects on children; how psychologists study relationships between television violence and behavior; how television violence can be counteracted by television industry, parents, and educators; and results from the…

Reactions of preschool children from urban and rural Quebec to several animated and other representational television characters were obtained. Visual elements consistently appealing are identified, and responses are reviewed for sex, cultural, and location differences. Application of results in the production of a televised antismoking promotion…

Findings indicate that the language of characters from children's television programs, both educational and commercial, is clearly gender-differentiated, producing attributions that are consistent with sex-role stereotypes. (PD)

Study of secondary school pupils' reactions to viewing careers education materials in which people were shown in occupations traditionally associated with the opposite sex found that young adolescents viewing counter-stereotyped programs were no less stereotyped in career beliefs. Results are discussed in terms of resilience of sex role in…

Reviews effects of television on various aspects of children's behavior, including learning through passive viewing, lowered attention span, school achievement and reading, aggression, sex role stereotyping, and prosocial behaviors. Concluding sections focus on effects of television on family life and point out ways parents and teachers can better…

A research study into the effects of educational television on British secondary school pupils investigated the attitude changes and other effects resulting from follow-up activities such as discussions and essay writing. Results showed that follow-up activities stimulate pupils to become more open and tentative and less dogmatic. (EAO)

Investigated whether public service announcements (PSAs) on the nature of television advertising affect (1) children's awareness of advertising intent; (2) their belief in its truthfulness; and (3) their perception of advertised products. Data indicate that PSAs can influence children's perceptions of advertising's credibility and can affect their…

Describes a study which investigated why some teachers choose to use, or not to use, educational television broadcasts in their teaching. The study also tested the proposition that low levels of television use by teachers are due to antipathy to new methods in general, or fear of mechanization, or similar reasons. (Author/LLS)

Reports results of a study of television entertainment programing that tested the relationships between exposure to medical programs and positive affect toward doctors, exposure to entertainment programs in general and acceptance of traditional sex roles, and exposure to ethnic programs and concern about racial problems in society. (GT)

Provides several suggestions concerning how public television might organize to approach the future. Suggestions include accepting the telecommunications center concept, revising the structure to provide a stronger national service, sustaining local programing, and providing new services. Government role, a new federal funding plan, and the system…

Describes a study of 460 second, sixth, and tenth graders that was conducted to explore the effects of content and development on children's perceptions of the social reality of television series featuring families with children and teenagers. Hypotheses tested are explained, measures used are described, and future research is suggested. (42…

Explores the relationship among media consumers, institutional economics, and cultural ethos and suggests that communication researchers must adopt a flexible methodology capable of considering all relevant forces. Uses the case of Norway's broadcasting of the U.S. television series "Dynasty" to help illustrate these premises. (MG)

Examines how emotional content in televised messages intensifies physiological attentional responses. Explains that heart rate data indicating both shorter-term responses and longer-term arousal were collected from 10 female and 4 male advertising students. Finds that emotional content increases physiological arousal in viewers and that heart…