The role of advertising animation film as a political motivate in the contemporary reality strategy through multimedia in the research scale of universal unilateral force "America". And this reflection on the animation industry, which made the US authorities and capital owners as a political motivate towards political trends and…

A political discourse would comprise terminology related to economic development, social welfare, national identity, international relations, and security. The purpose of this study was to determine the function of political discourse and study its role as a mass media that shapes public opinion, and to prove through discourse that political…

The Cold War era, which spawned a mutual ideological confrontation between communist and capitalist countries, left its mark on all categories of media texts, including cartoons and animations. Cartoons were used by the authorities as tools for delivering the necessary confrontational ideological content in an attractive folkloric, fairy-tale…

Describes the issues and interests to be discussed at the World Administrative Radio Conference in September, 1979. Includes definitions of principles for the use of the frequency spectrum, rights and duties of users, reallocation of frequency bands, and the need for principles to guide international cooperation. (JMF)

A Soviet analysis claims that the MacBride Report represents a serious contribution to the cause of placing information in the service of peace and progress. (PD)

The expansion of Egyptian radio and television, with underlying political motivation dating from the 1952 revolution, is due to extensive resources committed to the establishment and programming of radio and television systems. Television, introduced almost ten years after the revolution, remains a limited and urban medium, while Egyptian radio…

Describes the activities of the Societe Financiere de Radiodiffusion (SOFIRAD), a government-owned corporation to promote political, cultural, and business interests via a complex network of media holdings. (PD)

Discusses developments which have helped erode U.S. media's competitive advantage in the global media marketplace. Argues that, to reclaim dominance, firms need to adopt cooperative business strategies, such as the formation of joint alliances. Gives examples of successful alliances. (SR)

Argues that, contrary to what many proponents believe, the recommendations of the MacBride Report would also help stop the rapidly deteriorating military, diplomatic, and economic situation of the Anglo American countries from which the most important international communication flow originates. (PD)

Argues that the compromises involved in the final acceptance of the UNESCO Mass Media Declaration favored none of the parties involved. The developing Third World nations gained the most by the declaration's recognition of the present imbalance in news reporting. (JMF)

Reviews the three stages involved in the development of the UNESCO Mass Media Declaration: the developing countries' initiative, the Western counter move, and the mutual accommodation in a spirit of realistic compromise. (JMF)

Four of the articles in this publication discuss the remote sensing of the Earth and its resources by satellites. Among the topics dealt with are the development and management of remote sensing systems, types of satellites used for remote sensing, the uses of remote sensing, and issues involved in using information obtained through remote…

Examines the role of the mass media in the issues debated in the Brandt report, a document prepared in England which advocates economic interdependence between developing and developed nations. In addition to informing the public, the media should play a supporting role in development education in schools and colleges. (JJD)

Examines the key tenets of the MacBride Report and the critical response by scholars and journalists. Includes the text of the Declaration of Talloires adopted by journalists from 20 countries at the Voices of Freedom Conference, 1981. (PD)

Examines how interactions among institutions of education, public media, business, and government present non-American culture within American life through foreign languages or presentations of foreign culture in English. Concludes that a lack of focus of national cultural policy fosters an insensitivity to foreign language and culture. (JMF)