Motivational (i.e., appetitive or aversive) cues can bias value-based decisions by affecting either direction and intensity of instrumental actions. Despite several findings describing important interindividual differences in these biases, whether biological sex can also play a role is still up to debate. By comparing females and males in both…

An adaptive memory system should prioritize information surrounding a powerful learning event that may prove useful for predicting future meaningful events. The behavioral tagging hypothesis provides a mechanistic framework to interpret how weak experiences persist as durable memories through temporal association with a strong experience. Memories…

Action-outcome contingencies can be learnt either by active trial-and-error, or vicariously, by observing the outcomes of actions performed by others. The extant literature is ambiguous as to which of these modes of learning is more effective, as controlled comparisons of operant and observational learning are rare. Here, we contrasted human…

Our ability to learn about the reputations of others--that is, who is likely to cooperate versus cheat--contributes greatly to cooperativeness in society. There has been recent debate whether humans employ memory bias favoring cheaters (i.e., there is an evolved module for the detection of cheaters) or whether no such bias exists (i.e., reputation…

Three experiments using human participants varied the distribution of point-gain reinforcers or point-loss punishers in two-alternative signal-detection procedures. Experiment 1 varied the distribution of point-gain reinforcers for correct responses (Group A) and point-loss punishers for errors (Group B) across conditions. Response bias varied…

When humans predict criterion events based on probabilistic predictors, they often lend excessive weight to the predictor and insufficient weight to the base rate of the criterion event. In an operant analysis, using a matching-to-sample paradigm, Goodie and Fantino (1996) showed that humans exhibit base-rate neglect when predictors are associated…

This article presents a meta-analysis of research on "evaluative conditioning" (EC), defined as a change in the liking of a stimulus (conditioned stimulus; CS) that results from pairing that stimulus with other positive or negative stimuli (unconditioned stimulus; US). Across a total of 214 studies included in the main sample, the mean…

Chen, Lakshminarayanan, and Santos (2006) claim to show in three choice experiments that monkeys react rationally to price and wealth shocks, but, when faced with gambles, display hallmark, human-like biases that include loss aversion. We present three experiments with monkeys and humans consistent with a reinterpretation of their data that…

Implicit measures such as the Implicit Association Test (OAT) have recently become popular as tools in research on evaluative conditioning. The reason is that these measures are thought to be impervious to changes in valence that are due to conscious propositional knowledge about the relation between the conditioned stimulus (CS) and the…

To examine the effects on concurrent performance of independent manipulations of response-unit duration and number, 6 hens were exposed to concurrent second- order schedules of reinforcement. Each first-order operant unit required completion of a fixed-ratio schedule within the time specified by a fixed- interval schedule, with one further…

To convince my students they are surrounded by social psychology, we attended a minor league hockey game. During the next class period I asked students to write a brief paragraph about their experiences. From those paragraphs I chose four reoccurring themes to analyze from a social psychological perspective. My introductory classes and I benefited…