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Bertholf, Rod; Conderman, Gregory J. – TEACHING Exceptional Children, 1996
Advertisements for used cars can be an aid in teaching adolescents with mild disabilities reading, writing, vocabulary, and study skills. A lesson is presented that teaches students how to interpret the abbreviations and vocabulary associated with used car advertisements, to develop car ads, and to role play the appropriate way of responding to an…
Descriptors: Adolescents, Advertising, Educational Strategies, Functional Literacy

Gottesman, Leslie David – Social Studies Review, 1990
Presents several lesson plans using newspapers to develop critical thinking skills that the author has used in critical thinking, English-as-a-Second-Language (ESL), and English composition classes. Examines news writing, the inverted pyramid, organization and language usage, letters to the editor, and how to critically analyze survey results. (CH)
Descriptors: Advertising, College English, College Second Language Programs, Content Analysis