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Branding a State University: Doing It Right
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Dholakia, Ruby Roy; Acciardo, Linda A. – Journal of Marketing for Higher Education, 2014
Shrinking financial support from governments and forecast declines in the college-going population have combined to exert tremendous pressure on institutions of higher learning. Branding as a strategy has become more popular as a way of differentiating an institution from its competition, but the complexity of higher education makes branding an…
Descriptors: State Universities, Institutional Advancement, Public Relations, Higher Education
As New York Goes, so Goes the Country?
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Kelderman, Eric – Chronicle of Higher Education, 2008
In this article, the author examines the financial crisis on Wall Street which resonates through higher education across the state, and beyond. The economic malaise is taking its toll in places like Rhode Island, where state budget cuts of 17 percent forced colleges to cut class offerings and leave more than 150 positions unfilled. Florida's…
Descriptors: Educational Finance, Financial Problems, Budgets, State Colleges
1986-87 State Appropriations for Colleges: Highlights of Legislatures' Recent Actions.
Galloway, Jennifer A. – Chronicle of Higher Education, 1986
Recent state appropriations for higher education in Arizona, Iowa, Kansas, Louisiana, Nebraska, New York, Rhode Island, and Vermont are tabulated. Governors in all those states signed spending bills for higher education. (MLW)
Descriptors: Educational Finance, Higher Education, State Action, State Aid