Examines various approaches that have been taken to promote literacy and makes a plea for more research to clarify issues that will permit more useful definitions of literacy and more productive approaches to developing and enhancing literacy among youth and adults. (HOD)

Relates current trends in public interpretations of reading research, which are prone to exaggeration and paranoia, to G. Larson's "Far Side" cartoons. Notes a substantial gap between what is taught in the schools to develop literacy abilities and what is demanded in society to demonstrate literacy competence. (SKC)