Offers some generalizations resulting from the Hunters Wetlands Trust of New South Wales (Australia). Deals with credibility and factual information, use of the broadcast and print media, field days, the use of local talent, timing and opportunism, lobbying, positive thinking, the magnifier effect and evaluation. (TW)

Discussed is a geology education program which includes hikes, lectures, naturalist training sessions, workshops, writing, collecting, upgrading park facilities, and producing exhibits in state parks in the Lake Michigan District of Wisconsin. The importance of public education and sources of public information are stressed. (CW)