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Peer reviewedLivingstone, Sonia M. – Journal of Communication, 1993
Discusses developments in the field of mass communications over the last 10 years. Suggests that old polarities have been finally transcended or deconstructed and that a new set of questions is emerging which concern a range of particular issues and processes rather than generalities expressed in terms of the now untenable categories of viewer,…
Descriptors: Audience Analysis, Audience Awareness, Audiences, Communication Research
Peer reviewedCantrill, James G. – Journal of Environmental Education, 1992
Provides a selective review of interdisciplinary research of the bases for and obstacles to effective environmental advocacy (EA). Synthesizes an analysis of the social backdrop of contemporary EA, considers research associated with environmental communication, and uses theory and research involving social cognition to indicate ways that advocates…
Descriptors: Advocacy, Audience Awareness, Cognitive Processes, Environment
Peer reviewedLittle, Laura E. – Journal of Legal Education, 1996
A discourse technique, re-framing a dispute in terms favorable to the speaker, is discussed as it has implications for lawyering and legal education. Literature on this approach to argument is reviewed, addressing such issues as constructive and destructive forms and avoidance of confrontation; and several discourse models are outlined. The…
Descriptors: Audience Awareness, Communication Skills, Discourse Analysis, Higher Education
Shoemaker, Donna – Currents, 1990
A journalist's master's thesis reports a survey of 300 campus periodical editors, 300 alumni professionals, and 300 journalism educators concerning types of periodicals, common characteristics, primary funding sources, content, coverage of controversy, publication viewpoint, relative publication quality, methods of quality improvement, and goals…
Descriptors: Administrator Attitudes, Alumni Associations, Audience Awareness, Editors
Download full textSilva, Tony – 1989
Twenty-two reports of research focusing on the composing processes of college students of English as a Second Language are reviewed. The research, reported between 1982 and 1989, consists of case studies of various issues: (1) general accounts of the second language composing process; (2) revision; (3) attention to rhetorical form; (4) monitor…
Descriptors: Abstracting, Audience Awareness, College Students, English (Second Language)
Direct linkGayle, Barbara Mae, Ed.; Preiss, Raymond W., Ed.; Burrell, Nancy, Ed.; Allen, Mike, Ed. – Lawrence Erlbaum Associates (Bks), 2006
This volume offers a systematic review of the literature on communication education and instruction. Making meta-analysis findings accessible and relevant, the editors of this volume approach the topic from the perspective that meta-analysis serves as a useful tool for summarizing experiments and for determining how and why specific teaching and…
Descriptors: Teaching Methods, Educational Practices, Classroom Communication, Teacher Effectiveness
