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Allen, Mike; Preiss, Raymond W. – Communication Research Reports, 1997
Compares the persuasiveness of using statistical versus narrative evidence (case studies or examples) across 15 investigations. Indicates that when comparing messages, statistical evidence is more persuasive than narrative evidence. (PA)
Descriptors: Communication Research, Comparative Analysis, Meta Analysis, Persuasive Discourse
Hayward, Pamela A. – 1995
This review critiques the use of Lev Vygotsky's concept of the zone of proximal development (ZPD) in quantitative research that focuses on the role communication plays in learning. A study that makes claims in terms of the ZPD should include a pretest, a problem-solving activity, and a posttest. Without these minimal elements, researchers are not…
Descriptors: Communication Research, Communication (Thought Transfer), Learning Processes, Pretests Posttests
Cronin, Michael – 1993
Several quasi-experimental and experimental studies of learning outcomes associated with Oral Communication across the Curriculum (OCXC) activities have been conducted at Radford University, Virginia. Two such studies assessing the effectiveness of OCXC in non-speech courses highlight the difficulties involved in conducting research into…
Descriptors: Communication Research, Communication Skills, Higher Education, Instructional Effectiveness
Marshall, Catherine – 1985
Before there can be an understanding of politics, policy, and action in education, there must be an understanding of the value systems of policymakers. Policymakers, in their talk, in their choices of symbols and metaphors, in their choices of strategies for dealing with conflict, reveal their own needs, their role orientations, their group…
Descriptors: Communication Research, Decision Making, Elementary Secondary Education, Influences
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Chambaud, S.; Le Coadic, Y. F. – Information Processing and Management, 1987
Discusses the goals of French academic research policy in the field of information science, emphasizing the interdisciplinary nature of the field. Areas of research highlighted include communication, telecommunications, co-word analysis in scientific and technical documents, media, and statistical methods for the study of social sciences. (LRW)
Descriptors: Communication Research, Developed Nations, Foreign Countries, Higher Education