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Adeigbe, Rebecca T.; Baldwin, Shannon; Gallion, Kip; Grier, Sonya; Ramirez, Amelie G. – Health Education & Behavior, 2015
Obesity rates among U.S. adults and children have increased over the past two decades and, although signs of stabilization and decline among certain age groups and geographies are being reported, the prevalence of obesity among Latino adults and children remain high. The Latino population is growing in parallel to these obesity rates and marketers…
Descriptors: Food, Marketing, Hispanic Americans, Obesity
Molnar, Alex; Boninger, Faith; Libby, Ken M.; Fogarty, Joseph – National Education Policy Center, 2014
There is a lot of money to be made from marketing to children. Children make spending decisions about their own cash, they influence their parents' spending decisions--and they have their whole purchasing lives ahead of them. For these reasons, marketers have, over the years, done everything they can to create a "360-degree" marketing…
Descriptors: Advertising, Marketing, Commercialization, Fund Raising