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McArthur, Ellen; Kubacki, Krzysztof; Pang, Bo; Alcaraz, Celeste – Journal of Marketing Education, 2017
This study of job advertisements extends our understanding of how employers, rather than researchers, describe the specific skills and attributes sought in candidates for employment in graduate marketing roles in Australia. The article presents the findings of a content analysis of 359 marketing job advertisements downloaded in 2016, in two…
Descriptors: Foreign Countries, Employer Attitudes, Marketing, Publicity
Mikulecky, Larry; Diehl, William – 1979
This paper is a summary of existing literature on the literacy requirements of various businesses and industries, including the Federal Government. The findings came from a spring 1979 search for literature on the literacy requirements of various businesses and industries during 1969-1979. The report contains information on the following topics:…
Descriptors: Basic Skills, Business, Employment Qualifications, Functional Literacy

Stone, James R., III – Journal of Vocational and Technical Education, 1992
A framework for industry-based training in community colleges consists of nine models: three program types (standardized, personalized, and customized) that each teach three types of skills (general, generic occupational, and job specific). Administrative considerations include funding, academic credit, course location, evaluation, and liaison.…
Descriptors: Basic Skills, Community Colleges, Industrial Training, Job Skills
Pindus, Nancy; Isbell, Kellie – 1997
Literature describing the scope and characteristics of employer-based training (EBT) in the United States and the evidence to date about the effectiveness of such training was reviewed in order to help categorize the types of programs or strategies that show promise in terms of improving skills or increasing productivity. For the review, training…
Descriptors: Adults, Basic Skills, Education Work Relationship, Educational Needs
Hanson, Jean T. – 1984
The limited data available on secondary vocational education indicates that secondary vocational education is important. The leadership of the country and of Minnesota have recognized this through legislative endeavor and expenditures for programs. Analyses of statistics show that at least 78 percent of high school students need quality education…
Descriptors: Basic Skills, Educational Benefits, Educational Improvement, Educational Research
Nickse, Ruth S. – 1981
In order to review the state of the art of competency-based adult education (CBAE), it is necessary first to note the larger context of competency-based education (CBE). Many CBE program activities that predominate all educational levels focus on academic skills. Examples of activities that apply CBE-like principles to adults exist in several…
Descriptors: Academic Achievement, Adult Education, Basic Skills, Colleges

Violas, Paul Constantine – Educational Theory, 1981
This paper traces the development of human capital theory and shows how it has been used to justify public vocational education programs that emphasize the development of job-specific skills. Possessing vocational skills does not guarantee employment in the related field; consequently, education should emphasize the teaching of basic intellectual…
Descriptors: Basic Skills, Education Work Relationship, Educational Benefits, Human Capital
BCEL Newsletter for the Business Community, 1988
Two significant reports that were published recently have important implications for policymakers, employers, and literacy workers. "Workforce 2000," commissioned by the U.S. Department of Labor, is intended to help shape federal workplace policies and programs as the nation moves toward the next century. The report documents labor patterns and…
Descriptors: Adult Basic Education, Basic Skills, Economic Development, Employment Projections

Mikulecky, Larry – Management Communication Quarterly, 1990
Examines increased print-communication demands in business organizations. Identifies three employee needs: (1) long-term support to move from illiteracy to productive skill levels; (2) basic skills training integrated with regular job training; and (3) short-term targeted training or access to redesigned documents and job performance aids. (KEH)
Descriptors: Adult Literacy, Basic Skills, Communication Research, Employee Assistance Programs
O'Neil, Harold F., Jr.; And Others – 1992
Two prototypes to categories of necessary workforce skills in five studies are related: (1) "What Work Requires of Schools" by the Secretary's Commission of Achieving Necessary Skills (SCANS); (2) "Workplace Basics: The Essential Skills Employers Want" by the American Society of Training and Development (ASTD); (3)…
Descriptors: Basic Skills, Competence, Elementary Secondary Education, Employment Potential
Barton, Paul E.; Kirsch, Irwin S. – 1990
Employers find it increasingly difficult to hire competent workers, in part because expectations are rising in the face of global competition. A single standard of literacy is an inadequate measure. The National Assessment of Educational Progress' profile of 3,600 young adults measured three types of literacy: prose (reading and interpretation),…
Descriptors: Adult Education, Basic Skills, Employment Potential, Employment Qualifications

DeMario, Norma – RE:view, 1992
This paper reviews literature on employment skills needed by persons with visual impairments, noting skills employers look for among employees generally (such as employee attitudes, communication, and basic knowledge) and skills needed by employees with visual disabilities (such as orientation and mobility skills). Implications for career…
Descriptors: Basic Skills, Career Education, Communication Skills, Delivery Systems
Bhola, H. S. – 1995
To achieve the intergenerational social reproduction of labor, all societies develop suitable institutional arrangements for the delivery of "Education and Training for Work" (ETW). Three programs together constitute the bulk of ETW initiatives in almost every country on the globe: functional literacy (FL), workplace literacy (WPL), and technical…
Descriptors: Adult Basic Education, Adult Literacy, Adult Vocational Education, Basic Skills
Thompson, Meryl – 1992
A project studied two of the six employment-related key competencies identified by the Australian Finn Review and the Mayer Committee--communications and math--in relation to small businesses. Background reading covered needs of small business and the work of key competency studies and projects, both in Australia and overseas. Project observations…
Descriptors: Basic Skills, Business Administration, Communication Skills, Competence
Horne, G. Porter – 1979
Many secondary and postsecondary basic skills programs are designed to assist students whose ability to succeed in traditional subject matter instruction is in question. Research done in business, industry, and particularly in the military provides procedures that may increase the likelihood of success in such programs. Analyses of on-the-job…
Descriptors: Adults, Basic Skills, Content Area Reading, Developmental Programs