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Journal of Communication | 1 |
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Historical Materials | 3 |
Information Analyses | 2 |
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Levy, Mark R. – Journal of Communication, 1982
Reviews the history of the most widely used device for measuring mass media audience reactions. Notes that competition and the expensive media environment have led communication scholars and policymakers to a revived interest in this device and qualitative audience measurement. (PD)
Descriptors: Audiences, Evaluation Methods, History, Mass Media
Akiyama, Takashiro; Kodaira, Sachiko Imaizumi – 1986
School broadcasting has a relatively long history in Japan. Radio programs intended for school use were inaugurated by NHK (Japan Broadcasting Corporation) in 1935, and school television broadcasting began in 1953. As of April 1986, the NHK sends 7 hours and 30 minutes of radio programs and 32 hours and 15 minutes of television programs per week,…
Descriptors: Educational Innovation, Educational Radio, Educational Television, Elementary Secondary Education
Akiyama, Takashiro; Kodaira, Sachiko Imaizumi – 1984
School broadcasting has a relatively long history in Japan. Radio programs intended for school use were inaugurated by NHK (Japan Broadcasting Corporation) in 1935, and school television broadcasting began in 1953. As of April 1983, the NHK sends 13 hours and 50 minutes of radio programs and 33 hours and 30 minutes of television programs per week,…
Descriptors: Educational Innovation, Educational Radio, Educational Television, Elementary Secondary Education