Filled with time-tested techniques and relevant examples, this user-friendly guide aims to empower educators with the confidence and tools necessary to communicate effectively, efficiently, and honestly in all situations. The resource guide uses clear-cut language, to-the-point insights, and pertinent advice--reflecting the many suggestions found…

Argues that, although most people dislike writing, instructors can make the task less onerous for young students. Suggests that the presence of both feeling and awareness of an audience can facilitate writing. Includes segments of interviews with professional writers and samples of seven-year-olds' writings. (SG)

Discusses several approaches to creating an effective text, envisioning a specific audience and determining how much detail is appropriate. Provides examples from seventh-grade English classes and a literacy methods course for middle-grade teachers. Considers some broader implications of the framework that educators are beginning to consider as…

This book sets out the skills that are necessary for a public speaker to address an audience with confidence and clarity. The book discusses the kinds of speeches a speaker might be called upon to make and gives clear advice on how to prepare, rehearse, and deliver them. It explores the power of humor, helps one deal confidently and persuasively…

This guide to producing a readable, appealing, and interesting school newsletter is intended for teachers, administrators, and secretaries who might be intimidated and overwhelmed by the task of newsletter production. The guide will help school professionals write, design, and produce a school newsletter that will reach today's busy and…

Noting that entrepreneurs know that marketing can make or break a business and that outreach requires effective written materials, this guide argues that anyone can learn to write effective copy. The guide demonstrates how to write effective sales letters and advertisements and persuasive press releases. It takes readers step-by-step through the…

Intended for use by practitioners in the private and public sectors as well as by students, this book emphasizes writing techniques for internal and external proposals. The book stresses the competitive nature of proposals, the need to improve writing skills, the need for audience analysis, and the need to understand how presentation affects…

This brochure discusses why and when to tell stories and tales and where to find them and offers hints on how to tell them well. The brochure also describes storytelling activities that are especially fun for the whole family and others that spin off into reading and writing. (KEH)

This handbook focuses on the use of 35mm slides for audiovisual presentations, particularly as an alternative to the more expensive and harder to produce medium of video. Its point of reference is creating slide shows about experiences in the Peace Corps; however, recommendations offered about both basic production procedures and enhancements are…

The Heritage Education Program mission is to promote stewardship of cultural and paleontolgical resources so present and future generations can learn from and enjoy their heritage on Bureau of Land Management (BLM) lands, without harm to the resources. This document defines a five year framework for BLM's educational efforts to save its vanishing…

A number of colleges and universities with widely varying sizes and missions have used direct mail techniques to improve fund raising. Methods include use of fund-raising themes, checklists of reasons for donating, gift clubs, and challenge grants. Attention to direct communication, image, and repetition of the message are success factors. (MSE)

Based on the two assumptions that there is social value in writing proposals to seek funding and that there is no special mystique about proposal writing, this book provides step-by step guidance from idea to finished proposal. The book is divided into two parts. Part 1, "The Preproposal Phase" deals with the planning and information…

This collection of essays by inspired and inspiring writing teachers from around the world is designed for teachers who want to expand their students' worlds through writing. The essays answer questions about how to motivate students to do their best writing, how to help them publish their writing, and how students can achieve successful results…

The purpose of this "Written Language Developmental Continuum" brochure for second through fifth grades is to provide helpful information for parents, teachers, and other adults as they work with young children to advance and refine written language (writing) competence. The brochure is intended to be a useful tool for assessing…

Noting that fear of public speaking is shared by people of all types, the second edition of this book offers practical, easy-to-follow strategies for confident and effective public speaking. The book discusses the following aspects of public speaking: what to talk about; how to research a topic; how to organize a speech; how to keep an audience…