Written for administrators of early childhood program centers, this book offers tips on how to increase enrollment. The book offers suggestions rather than a theoretical overview or a comprehensive marketing strategy. Suggestions offered include: (1) Offer a quality program; (2) be aware of your target market; (3) make your program unique; (4)…

This guide is intended to help consumer and provider organizations develop programs to find and assimilate individuals with disabilities. The guide has five sections. Section 1 overviews the components of an effective outreach plan including timelines, a calendar of events, the media, success factors, problem prevention, and budgeting. Section 2…

The underrepresentation in gifted programs of students who are members of minority or other groups warrants increased attention from educators. With the continuing quest for both equity and excellence in public education, there is a renewed interest in ensuring the participation of minority students in gifted programs and in bridging the gap…

Designed for program managers and teacher/recruiter/counselors (TRC's), this handbook provides information on Brevard Community College's Adult Basic Education (ABE) Outreach program. First, background information on the ABE/TRC concept is presented, identifying the major functions of the TRC as counseling through door-to-door contact, conducting…

This booklet describes four strategies used in successful recruitment and motivational programs for Job Training Partnership Act (JTPA) participants: (1) locate potential participants whose degree of disenfranchisement may be so great that they have given up and dropped out; (2) raise participants' expectations so that they can exercise more…

This digest reviews a variety of strategies that might be employed by school districts, teacher education institutions, and state educational agencies to attract, train, and retrain Hispanic teachers in math and science. The need for long-term solutions is discussed. Five action-oriented steps to attract Hispanic high school graduates into the…

Principals are ultimately responsible and accountable for all scheduled activities that are part of the school's program, including interscholastic athletics. Among their responsibilities are supervising athletic directors, treating coaches as teachers first and as glory-winners for the school second, maintaining responsible conduct among…

The author discusses public relations activities for vocational educators. She covers involvement in community activities, giving speeches, the press, and promotional materials. (CH)

To manage enrollments, today's colleges and universities must incorporate marketing strategies and organizational changes that until now have generally been used only by business and other private sector professionals. (MSE)

Proposes a controversial method of dealing with teacher shortages: leave the classrooms vacant rather than using less qualified teacher substitutes. If the public were confronted with the problem of attracting high-quality teachers, citizens would pressure boards and legislatures to find long-term solutions for developing quality teachers. (MD)

Describes how the Community Consolidated School District 93 in Illinois recruits excellent teaching candidates. They use an ongoing, computerized recruiting system. (MD)

Describes the use of an assessment center in evaluating candidates during a search for a new superintendent. Includes a brief article that points out the problems in using assessment centers for hiring evaluations. (MD)

This handbook is designed to help beginning evaluators of teacher recruitment programs. It addresses the information and assessment needs of teacher recruitment programs. It takes a hands-on approach and includes worksheets and instructions for using them. After presenting tips for getting started, the handbook offers eight steps to successful…

This digest presents steps that school boards and district officials can take to find qualified applicants for vacant school-leadership positions. It discusses various long-term strategies, such as increasing the candidate pool through career ladders and recruiting teachers through internships and training programs, that districts can enact…

The principal objective of recruitment efforts should be to help students make the right college choice. Research can help decide what the college should--and can--say about itself in publications, and how the communication factors can be organized most effectively. (MSE)