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Berger, Joel S., Ed. – 1978
This handbook is intended as a reference tool for use in the college or university's public information office, news bureau, information services, or public relations office. An update of an earlier edition, it presents articles by a number of authors, some from CASE Currents, bulletin of the Council for Advancement and Support of Education. It…
Descriptors: Advertising, Broadcast Industry, Cable Television, Directories
