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McPartland, Donna – School Library Media Activities Monthly, 1995
A media specialist discusses methods for promoting a library media program. Highlights include a staff survey; monthly newsletters; community celebrity readings; fund raising; taped cable programs; flexibility; displays; communication with staff, parents, and students; supporting the principal and staff; and having a positive attitude. (AEF)
Descriptors: Communication (Thought Transfer), Fund Raising, Librarian Attitudes, Library Development
Turner, Anne M. – 1997
In order to meet today's financial challenges, libraries must be ready, willing, and able to enter the arena of politics and compete for scarce public funding. This book offers librarians, library workers, trustees, and friends' organizations practical advice, case studies, and step-by-step guidance for evaluating the existing local political…
Descriptors: Advocacy, Case Studies, Community Action, Fund Raising