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| Owings, Thomas G. | 1 |
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Download full textOwings, Thomas G. – 1979
Attitude and opinion research requires considerable planning, careful design of survey procedures and sampling techniques, and practical ways of collecting, analyzing, and reporting results. The following suggestions are based on the extensive public opinion research conducted by the University of Alabama. (1) Decide what specific problem is to be…
Descriptors: Community Attitudes, Community Surveys, Guidelines, Institutional Research
