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Thiers, Naomi – Currents, 1992
This article offers suggestions from the University of Redlands (California) and other universities on improving Alumni Board Handbooks. Considered are seven basic elements of the handbook; possible additions (such as a glossary of alumni-related terms and sample fund-raising letters); and the need to consider format, method, and cost in handbook…
Descriptors: Advisory Committees, Alumni, Guides, Higher Education
Download full textSarah Elaine Eaton – Online Submission, 2002
2024 Re-release of the 2002 first edition of this book. The author and copyright holder has released this work under a Creative Commons (CC BY-NC-ND 4.0) license. This book provides 101 ideas and strategies to empower overall marketing efforts: (1) "Put On Your Thinking Cap" (e.g., define the problem before marketing it, set reasonable…
Descriptors: Guides, Second Language Instruction, Second Language Learning, Second Language Programs
