Studies of the economic impact of a college on the surrounding community are encouraged and outlined. The data necessary for such a study includes spending by college, faculty, and students; town tax receipts; and visitors' numbers and spending graphically prepared, summarized and released to the media. (JMF)

Channeling the energy of volunteer boards of parents and community members can produce unexpected dividends. At Alma College (Michigan), a parent board raises $250,000 annually and helps recruit new students. A formal and communicative relationship between advisory board and governing board is essential for effective operation. (Author/MSE)

It takes solid information to make a sound decision. A joint trustee-administration committee at Montgomery College (Maryland) has worked out a process to convert a flood of data into an orderly, effective decision support system. Instructive presentation of data is a key element. (Author/MSE)

Public college trustees' responsibilities in fund raising include ensuring that private fund-raising takes place, setting policies and priorities, linking private philanthropy and public funding authorities, assuring college support of alumni and public relations activities, furthering public confidence, and giving. (MSE)