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Direct linkLorange, Peter – Cambridge University Press, 2020
Facing questions about the status and legitimacy of business schools, many of the world's leading institutions are now experimenting with new business models. In "The Business School of the Future," former president of International Institute for Management Development (IMD), Peter Lorange reveals how the era of virtual technology, and…
Descriptors: Business Schools, Business Administration Education, Educational Trends, Educational Change
Peer reviewedCathleen S. Jones – Marketing Education Review, 2024
Interdisciplinary courses and activities are becoming more popular as the benefits of collaboration have become apparent. For example, collaboration between different disciplines in organizations, such as engineering and marketing, has been shown to significantly enhance the product development process. Various strategies have been used to…
Descriptors: Curriculum Design, Interdisciplinary Approach, Engineering Education, Business Administration Education
Download full textAspen Institute, 2018
Ideal for faculty and administrators looking to blend business education and the liberal arts, this toolkit combines exemplary syllabi from 26 leading institutions with step-by-step strategies to advocate successfully for curricular innovation. Conceived with comprehensiveness in mind, these resources cover both inspiration and implementation for…
Descriptors: Undergraduate Study, Business Administration Education, Humanities, Liberal Arts
