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ERIC Number: EJ486772
Record Type: Journal
Publication Date: 1994
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0737-7770
EISSN: N/A
Internet Advertising: Ethics and Etiquette.
Machovec, George S.
Online Libraries and Microcomputers, v12 n6-7 p1-5 Jun 1994
Discusses the growth of the Internet and the attitudes of users toward advertising, provides examples of kinds of advertising used on electronic networks, and lists several companies that help advertisers use the Internet. Fifteen guidelines are suggested to help advertisers use the Internet in a reasonable and appropriate way. (Contains 11 references.) (KRN)
Publication Type: Guides - General; Opinion Papers; Reports - Descriptive; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A