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Considine, David M.; Haley, Gail E. – 1999
Connecting the curriculum of the K-12 classroom with the "curriculum of the living room," this book helps teachers and library media specialists maintain a viable program of visual (or media) literacy by presenting background information on the visual literacy movement and dozens of effective strategies and classroom activities that are ready to…
Descriptors: Advertising, Audience Awareness, Class Activities, Elementary Secondary Education
Minnesota State Dept. of Children, Families, and Learning, St. Paul. – 1997
Developed by classroom teachers during the development phase of Minnesota's Graduation Standards, this performance package is made up of locally designed assignments that, taken together, show whether a student has learned and can apply the knowledge and skills related to the presentation of a film/video exhibition. It begins with reference to the…
Descriptors: Academic Standards, Audience Awareness, Class Activities, Evaluation Methods
Hayward, Pamela A. – 1995
Audience adaptation is a concept that is heavily stressed in the basic public speaking course. One way to introduce students to a new audience is by using feature film clips as hypothetical examples. Clips heighten student interest without sacrificing academic rigor while allowing observation and evaluation of communication processes in action.…
Descriptors: Audience Awareness, Classroom Techniques, Communication Skills, Cultural Differences
Aitken, Joan E.; Dey, Ann M. – 1998
This paper contends that there seem to be two basic types of films about HIV/AIDS: those produced by mass media (television, movies, news, soap operas) and those produced outside the commercial sphere (independent or "activist" videos and films). According to the paper, "Longtime Companion,""Philadelphia,""It's…
Descriptors: Acquired Immune Deficiency Syndrome, Audience Awareness, Characterization, Controversial Issues (Course Content)